"HO HO RIVA NOEL", AN INTERACTIVE GAME WITH 25 CHRISTMAS BASKETS AS PRIZES
2025/12/05
Rivas Vaciamadrid's 2025 Christmas campaign includes a fun and interactive activity this year aimed at families, young people, and urban challenge enthusiasts. It's called " Ho ho Rivas Noel ," a game that will take place in shopping centers, participating businesses, and municipal markets, and will award 25 Christmas hampers valued at €100 each, for a total of €2,500 in prizes.
A daily challenge to find Rivas Noel
From December 10 to January 5 , except for December 25, 2025 and January 1, 2026, the shop windows and common areas of the city will hide the official image and QR code of Rivas Noel.
To participate, interested individuals only need to:
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Look for Rivas Noel in participating shops, shopping centers or markets.
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Scan the “Noel code” located next to the character.
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Answer correctly the daily question that will appear on the device.
Each day there will be a different question and a new draw, allowing you to participate as many times as you wish throughout the campaign.
A Christmas basket every day
A Christmas hamper, valued at 100 euros and filled with typical seasonal products, will be raffled off daily among those who answer correctly. A total of 25 hampers will be given away throughout the event.
With this initiative, the City Council seeks to promote citizen participation, revitalize commercial areas and strengthen the link between citizens and local businesses during these special dates.